Vantive Media
Public Relations Press Release

 Global Technology Media Award



March 24, 2011

For Immediate Release

Social CRM Award

Vantive Media Named Social CRM Award Honoree by TMC and Computer Interaction Solutions Magazine

Vantive Customer Relationship Management Brand Recognized for Social CRM Excellence

Norwalk, CT and Boca Raton, FL (Business Wire) - Vantive Media, a global technology media publisher, announced today that TMC and Customer Inter@ction Solutions Magazine named Vantive Media as a recipient of its Social CRM Honoree Award.

"Using social media, companies have the ability to not only measure and monitor customer satisfaction in real-time but can actively participate in the daily dialog that shapes their brand perception. Ultimately social media and social CRM has an impact on sales and satisfaction levels in the market. To recognize and encourage the evolution and advancement of social communications, TMC is proud to announce its First Annual TMC Social CRM Award winners," said Rich Tehrani, CEO, TMC. "Congratulations to the companies who have demonstrated innovation as well as the ability to improve social media communications."

According to the award judges, “The TMC Social CRM Award honors vendors that have demonstrated innovation, unique capabilities, and significant contributions toward enabling and improving social channel interactions."

Vantive Media CEO Chuck Schaeffer accepted the award and shared his thanks, "We are honored and humbled to receive an award from a recognized leader in both the customer relationship management and technology media industries. We recognize the strategic impact offered by Social CRM and pursue a two-fold approach to deliver social CRM media coverage through our brand as well as engage customers in a dialogue that satisfies their increasing requests for access to information and resources while at the same time providing us with unprecedented feedback, increased customer interaction and improved customer relationships."

The TMC Social CRM Award winners, finalists and honorees will be published in the July 2011 issue of Customer Interaction Solutions. A list of all award winners is also available at the TMCnet website.

About Customer Interaction Solutions

Customer Interaction Solutions® has been the premier publication in the CRM, call center and teleservices industries since 1982. TMC, publisher of Customer Information Systems (CIS) magazine, has been publishing high-technology publications for over 30 years. Described as "The Bible of the Industry" by The Wall Street Journal and "The standard industry source" by FORTUNE Magazine, TMC and Customer Information Solutions magazine is a leading full-service media organization which enjoys tremendous growth and reach into the CRM marketplace. With over 70,000 BPA-audited CRM industry subscribers and often referred to as 'The most trusted name in CRM, contact centers, teleservices and customer care since 1982', CIS is a dominating industry resource and is highly recognized by the CRM community as a publication with the highest standard of ethics and professional journalism.

About Vantive Media

Vantive Media produces technology media that helps IT buyers make better IT purchase decisions. Vantive Media is a global technology media company that aids technology buyers, advocates proven technology solutions and helps technology suppliers acquire new customers and increase revenues. Vantive's technology focus, global reach, original research, editorial content, syndicated coverage, web site portfolio, trusted brands and information delivery network make the company the best in the world at delivering education, research and analysis to business executives, IT leaders and website readers looking for quick, trusted and fact-based content to develop short lists of IT solutions for purchase consideration.

Vantive Media is a registered trademark. All other trademarks and products mentioned in this release are registered trademarks or trademarks of their respective holders.

Media & PR Contact:

Edy Henao, Vantive Communications

Vantive Media Center


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