Vantive Media
Public Relations Press Release

 Global Technology Media Award



January 21, 2010

For Immediate Release

Unified Communications Excellence Award

Vantive Media Receives 2009 Product of the Year Award from CIS Magazine

Vantive Customer Relationship Management Brand Recognized for Vision and Leadership

Norwalk, CT and San Jose, CA (Business Wire) - Vantive Media, a global technology media publisher, announced today that Customer Inter@ction Solutions Magazine has named Vantive as a recipient of its 2009 Product of the Year Award.

"I am pleased to honor Vantive Media for their hard work and success. Vantive's dedication to improving the quality of technologies to better the customer relationship management and call center experience as well as the ROI for companies that use CRM strategies is impressive,” said Rich Tehrani, CEO of TMC. “For 12 years, Customer Interaction Solutions magazine has honored companies that show excellence in advancing technologies and application refinements,” he added.

According to the award judges, “Companies earning a Product of the Year Award represent the best in the industry." The judges further commented, "The editors of Customer Interaction Solutions selected companies to receive the esteemed Product of the Year Awards based on their vision, leadership and diligence."

Group Editorial Director Erik Linask declared "Winners have demonstrated a devotion to excellence and the further advancement of the call center and CRM industry through their innovational products and services. I offer my congratulations to all winners, and I look forward to seeing their contributions to the industry in the coming year.”

Vantive Marketing Communications Director Edy Henao responded "We are honored and humbled to receive this end of year award from a recognized leader in the media and customer relationship management industries. This award clearly validates the Vantive Media teams vision, publishing innovation, customer centric focus and pursuit of measurable and sustained customer successes."

The 12th Annual Product of the Year Awards winners will be featured in the January 2010 issue of Customer Interaction Solutions magazine. A list of all award winners is also available at

About Customer Interaction Solutions

Customer Interaction Solutions® has been the premier publication in the CRM, call center and teleservices industries since 1982. TMC, publisher of Customer Information Systems (CIS) magazine, has been publishing high-technology publications for over 30 years. Described as "The Bible of the Industry" by The Wall Street Journal and "The standard industry source" by FORTUNE Magazine, TMC and Customer Information Solutions magazine is a leading full-service media organization which enjoys tremendous growth and reach into the CRM marketplace. With over 70,000 BPA-audited CRM industry subscribers and often referred to as 'The most trusted name in CRM, contact centers, teleservices and customer care since 1982', CIS is a dominating industry resource and is highly recognized by the CRM community as a publication with the highest standard of ethics and professional journalism.

About Vantive Media

Vantive Media produces technology media that helps thousands of IT buyers make better IT purchase decisions every day. Vantive Media is a global technology media company that aids technology buyers, advocates proven technology solutions and helps technology suppliers acquire new customers and increase revenues. Vantive's technology focus, global reach, original research, editorial content, syndicated coverage, web site portfolio, trusted brands and information delivery network make the company the best in the world at delivering education, research and analysis to business executives, IT leaders and website readers looking for quick, trusted and fact-based content to develop short lists of IT solutions for purchase consideration.

Vantive Media is a registered trademark. All other trademarks and products mentioned in this release are registered trademarks or trademarks of their respective holders.

Media & PR Contact:

Edy Henao, Vantive Communications

Vantive Media Center


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